1. Climate Change
a.)https://www.thebalance.com/top-usa-future-economic-trends-3305666
b.) Climate change has the potential to cause a wide variety of problems. For example, an increase in temperature can cause an increase in the price of food due to the lack of output in the fields. I see an opportunity because if temperatures continue to rise, food will be less and less affordable.
c.) The prototypical customer is most likely people who cook more than they go out for food.
d.) I feel that is opportunity will be difficult to exploit because the price of a necessity is going up and it will be hard to find substitutes and/or a way to drive costs down. Alternatively, there could be an opportunity to help the environment and decrease global warming but that would also be hard to exploit.
e.) I believe I was more apt to seeing this opportunity because many of my teachers I had growing up based their curriculum on helping the environment and the dangers of global warming.
2. Homelessness
a.)https://www.cnn.com/2019/09/18/opinions/homeless-la-state-of-emergency-ridley-thomas/index.html
b.) Homelessness is a rising trend caused by high rent and stagnant wages and is causing deaths left and right. This is a huge problem and I see a few potential opportunities that could aid this issue: 1. opening an apartment complex with rent based on a persons income, 2. laws keeping families with children off the streets, 3. a business that helps and supports the homeless in some way (providing them with a place to stay, clothes, food, and hygienic products until they get back on their feet.
c.) The population of homeless people would be the projected customer.
d.) I feel there are many options to attack this issue which doesn't make it the most difficult issue to exploit but I feel that most solutions would be for a nonprofit business.
e.) I was raised to always care for and help people in any way I can and it would always make me sad to see homeless people on the streets. Finding ways to help them has always been in the back of my mind which is why I found this issue a bit easier to approach.
3. Credit Loss
a.)https://www.csiweb.com/resources/blog/post/2019/01/08/identifying-the-top-regulatory-priorities-of-2019
b.) With technology evolving, more and more people are getting their credit card information stolen. FASB is considering implementing a new law where banks will have predict potential losses and account for them before they occur. This is an every-growing problem that banks and cyber security firms should capitalize on.
c.) The customer base would include banks/firms and/or credit card users.
d.) I think this would be a relatively easy issue to exploit with enough time to formulate a plan.
e.) I've been focusing on computer science for a while now and many of my projects senior year were based on cyber security which is why I saw this problem.
4.) Vaping
a.) I got this idea from all the hype on the news mixed with the prominence of vaping within my apartment.
b.) With more and more research, people are becoming aware of the dangers in vaping and questioning whether or not it's better for you than cigarettes. I know there has been discussion of changing regulations and the minimum age for vaping. I think there is opportunity for finding another alternative or making it seem less attractive to users.
c.) The prospective customers would be people who vape.
d.) I think this issue would be difficult to exploit because people are so unnecessarily attracted to vaping and almost view it as a need.
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